Brand Name Worth

Google beats Microsoft and Coke in brand stakes.

Google has knocked Microsoft off the top spot and been named the most powerful global brand of 2007 in a recently published ranking.

Here is an interesting article on cnet about the most powerful brand names in the world. Google tops the race of brand names leaving behind the giants like Microsoft and Coca Cola. Here’s the top ten list of brand names with their worth:

• Google–$66.4 billion
• General Electric–$61.9 billion
• Microsoft–$55 billion
• Coca-Cola–$44.1 billion
• China Mobile–$41.2 billion
• Marlboro–$39.2 billion
• Wal-Mart–$36.9 billion
• Citigroup–$33.7 billion
• IBM–$33.6 billion
• Toyota Motor–$33.4 billion